13 July, 2005

charoen pokphand

I’m no fan of factory farming, but it’s hard not to feel sympathy for shareholders of Thailand’s Charoen Pokphand Group. The conglogerate - which introduced economies of scale to Thailand’s chicken farming industry - has been hammered by the outbreak of bird flu.:

It is Asia number one poultry’s exporter and, in many cases, controls the whole production chain, from feed to retail sales of processed chicken. Feed, and more specifically hybrid seed corn production, is the most lucrative part of this vertically integrated business. (4) According to Viroj Na Ranong, a researcher at the Thailand Development Research Institute "It is the poultry business that made CP well known in Thailand. In the seventies, the company entered the market with new breeds and the contract farming system inspired by its US partner Arbor Acres. As a result, chicken became the cheapest meat in the market. It changed people’s eating habits and backyard poultry disappeared." (5)
Even though its chicken operations account for only10% of the CP Group’s revenue, the avian flu hit the whole economic empire. The day after the Thai government officially recognised the outbreak of the virus, CP’s stock plummeted by 12.5% and the Stock Exchange of Thailand index fell sharply. In Thailand, when CP sneezes, the whole business community catches cold or, in this case, flu.

Via the Avian Flu Blog.

by @ 6:41 am. Filed under Food and Drink, Asia, East Asia, Economy, Southeast Asia, Thailand

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