22 January, 2006

nude yogurt fights: not art!

Via Nomad, South Korea’s courts have decided that nude yogurt fights have no artistic merit.:

Naked Dairy Fight Had No Artistic Merit, Court Finds

Yogurt1A Seoul appellate court on Friday sentenced an executive of a domestic milk company to a fine of about US$5,000 for staging a nude yoghurt fight to advertise a new product.

The bench ruled the performance was purely commercially motivated and had no artistic merit whatsoever. It said the show, in which three nude models sprayed each other with yoghurt, was obscene and sensational, adding it could find no justification for using nudity to achieve the goal of the campaign. One model identified as Park, who also serves as head of the Korea Nude Models’ Association, was fined US$2,000, while two other models were fined US$600 each.

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by @ 9:55 pm. Filed under Food and Drink, South Korea, Asia, East Asia, Northeast Asia

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